The Lie That’s Still Killing Men Be strong. Be tough. Don’t cry. Don’t talk about it. Keep pushing.

Ayden Fowler
Vice President
VOICE ORDER: Pioneer Creative
Guiding Belief
“Without authenticity, you’re just surviving as a false version of yourself. It’s hard to be real — but it’s the only way to truly breathe."
The Story Behind The Picture
Ayden didn’t stumble into this — he’s been building it since he was three years old, mixing melt-and-pour soap in his grandparent's kitchen. But the real catalyst came years later, during a family vacation that split his life in two.
At 15, Ayden performed CPR on his stepdad for 48 minutes in the middle of Glacier National Park. He was the only one who knew what to do — but help didn’t arrive in time. When he came home, nothing looked different — except everything was. He smiled. He survived. But he carried it alone. There was no space to break down, no community to hold him. So he made one.
Today, Ayden is the founder of Unbar and the Director of Content + Brand Strategy at Rewired Dynamics, where he creates bold brands rooted in truth, transformation, and real human connection. He’s not interested in fluffy wellness or curated perfection. He’s here to disrupt the way we heal.
With Unbar, Ayden took his childhood craft and turned it into a mental wellness movement — blending neuroscience, scent, and storytelling into a subscription experience that helps people come home to themselves. At Rewired Dynamics, he built the brand’s entire public voice — touching every course, interface, campaign, and message that hits the world. If you’ve felt something from the brand, it’s because Ayden designed it to hit you that way.
This isn’t business for him. It’s personal. And he’s not here to blend in. He’s here to build what didn’t exist for him — and to make sure no one else has to go through the fire alone.
| "I built what I needed — because no one should have to survive alone, smile through pain, or settle for silence."
A Note From Ayden
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Wired Differently: Ayden's Take
Let’s start with this: I’m not a coach. I’m not a guru. I’m not here to hand you a five-step system...